On Air Now

Upcoming Shows

Program Schedule »

Listen

Listen Live Now » 100.7 FM Terre Haute, IN

Weather

Current Conditions(Terre Haute,IN 47807)

More Weather »
73° Feels Like: 73°
Wind: SSW 10 mph Past 24 hrs - Precip: 0”
Current Radar for Zip

Tonight

Clear 55°

Tomorrow

Partly Cloudy 84°

Sat Night

Scattered Thunderstorms 67°

Alerts

Macklemore Lands Deal with Dr. Pepper

Image courtesy of ABC/Lou Rocco (via ABC News Radio)
Image courtesy of ABC/Lou Rocco (via ABC News Radio)

Macklemore & Ryan Lewis ' approach to hip-hop is definitely unique, so it's no surprise that Macklemore has been tapped by Dr. Pepper to star in a new ad for its "One of One" campaign, focusing on people who are true originals.

According to Business Insider , the rapper will star in a new ad for the soft drink brand in which he tells the story of how he went from being an unknown to being a chart-topping Grammy nominee, without the help of a major record label behind them.  That makes him and Ryan Lewis "one of a kind," just like Dr. Pepper.  The ad will debut on January 20.

Other unique individuals who've appeared in ads for Dr. Pepper include Pitbull and NFL kicker Justin Tucker .  In addition to his deal with Dr. Pepper, Business Insider notes that Macklemore has also landed endorsements with Cracker Jacks and the NBA .

Copyright 2014 ABC News Radio

Comments