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Americans Will Spend More Over The 4th According To New Visa Survey

New survey results out from credit card company Visa show that spending over the 4th of July will be up this year compared to last.

Independence Day spending will be up 58% to nearly $300 over last year’s $190 whether people stay home or travel.

 Only 12% of respondents said that they would not celebrate the Fourth or go anywhere.

Here in the Midwest we will spend the least while those in the Northeast will spend the most. 

Additionally, regional disparities exist in overall spending as well:

•             Northeasterners will spend an average of $454.

•             Southerners will spend an average of $339.

•             Westerners will spend an average of $206.

•             Midwesterners will spend an average of $195.


Over 40% of Americans plan to buy fireworks, spending an average of $28. 

Spending on fireworks also varied geographically.  Midwesterners and Southerners love their fireworks twice as much as Northeasterners and Westerners.

In the South and Midwest they are planning to spend $35 and $36 respectively. 

 In the Northeast and West, with more legal restrictions and limited access, respondents plan to spend less than half that amount at $17. 

Men are going all out, planning to spend over twice what women plan to spend on fireworks, $39 versus $18.